Samantha Musser, CPA

I created Twofold to be the kind of accounting firm I always wished existed—one that brings clarity, calm, and a little joy into the financial side of business. I love helping creative, wellness, and product-based entrepreneurs feel confident about their numbers, and I believe accounting should feel like a trusted partnership, not a pain point.

I graduated with a double major in Accounting and Fashion Merchandising (with a side of Finance), and earned my CPA in 2012, with a newborn in tow. Over the years, I’ve worked in four different accounting firms doing everything from tax to audit to outsourced accounting. I also spent two years as a controller for a manufacturing company, which gave me real-world insight into how accounting actually shows up in day-to-day operations. In tandem with Twofold, I also run Nala Connect, a virtual networking group for women in business.

I leave my house for 3 reasons, to go shopping, to sporting events, or to the beach/pool. Otherwise, I am a homebody to the core where I can be with my husband, two human kids, and three furry kids. If I am not reading a book, I am either watching HGTV or trying a new recipe.